I offer @ClimateOfGavin help understanding events -vs- trends | Watts Up With That?

The interest in climate has cooled, losing more than half its value since 2004.

Of course, as Real Climate Scientists™ always tell us, it is the trend that matters, not any single event or datapoint.

Quadrant Online - The Children's Crusade

This is how it works.

First, a Labor/Greens front group begins agitating for a "worthy" cause -- in the case of the Youth Climate Coalition latest's campaign, a much greater investment by superanuation funds in clean, green renewable energy.