Tuesday, February 14, 2012

With tiny budgets like $310 million, $100 million, and $95 million respectively, how can lovable underdogs like Greenpeace, Sierra Club, and NRDC *ever* hope to compete with mighty Heartland's $6.5 million?

Heartland Institute budget and strategy revealed | Deep Climate
Heartland is projecting a boost in revenues from $4.6 million in 2011, to $7.7 million in 2012. That will enable an operating budget of $6.5 million, as well as topping up the fund balance a further $1.2 million.
[Sept 2011]:  Greenpeace Environmental Group Turns 40
Greenpeace International, based in Amsterdam, now has offices in more than 40 countries and claims some 2.8 million supporters. Its 1,200-strong staff ranges from "direct action" activists to scientific researchers.
Last year, its budget reached $310 million.
[Nov 2011]: Sierra Club Leader Will Step Down - NYTimes.com
He said the Sierra Club had just approved the organization’s largest annual budget ever, about $100 million for 2012, up from $88 million this year.
[Oct 2011]:  Do green groups need to get religion?
That’s Peter Lehner talking. Peter, a 52-year-old environmental lawyer, is executive director of the Natural Resources Defense Council, one of America’s most important environmental groups. The NRDC has a $95 million budget, about 400 employees and about 1.3 million members. They’re big and they represent a lot of people.

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