"Times is to close its science & environment mag - advertisers didn't like it apparently"

Twitter / jossgarman: Sad news that Times is to close ...

Sad news that Times is to close its science & environment mag - advertisers didn't like it apparently. http://www.brandrepublic.com/news/1152639/  via @vicanderso

News International to close Eureka as advertisers retreat - Brand Republic News

News International is set to close Eureka, the monthly science and environmental magazine distributed with The Times, this week following a sustained loss of advertising from its global top spending companies.

The closure of the 64-page stitched magazine, the first ever launched with the weekday Times and the first dedicated monthly science magazine of any national newspaper, comes exactly three years after its launch.

A source said the imminent closure was a sign of shifting consumer and corporate priorities, as the heightened time of political consciousness around the environment and green issues appears to have receded in these austere times. Launch advertisers of the magazine included BAE Systems, Shell and BMW.