Richard Branson has completely lost his mind

From this article:

Richard Branson, the head of Britain's Virgin Group, called for the creation of a "war room" to coordinate the work of scientists, engineers, civic groups and government agencies to come up with solutions. He likened the effort that is needed to slow global warming to the intensive Allied research projects in World War II that resulted in such innovations as radar, sophisticated code-breaking techniques and the atomic bomb.

"There is no coordination of ideas" currently, Branson said at a news conference. "In a war situation, you literally have a war room, and we have a crisis that is bigger than World War I and II combined."

Some horrifying stats on those wars are here.