Jeremy Jacquot: Obama Needs to Make His Environmental Agenda All About the Economy

For example, Obama should stress the need for clean energy technologies by talking up the virtues of his green jobs plan, which would create 5 million new "green-collar" jobs in the manufacturing sector. Voters in Midwestern states like Ohio and Michigan, who have been hardest hit by outsourcing and factory closings, would be particularly receptive to such a message.
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While there is much to be commended about Obama's bold climate plan on the scientific side, he will not be able to win a majority of voters by simply advocating sound science. What voters are looking for first and foremost is a candidate who can help relieve their economic woes. Setting ambitious goals to tackle climate change is good, but it won't help Obama clinch the deal. Fortunately, his other policies could easily do the trick.