More evidence of the public's lack of CO2 hysteria

New Computers and Voluntary Carbon Offsets

Dell has been running a campaign where you could tack on an additional small fee with a new computer purchase to offset the carbon released in running the machine for three years by tree planting. Sounds noble, the price is quite modest, yet less than one per cent of customers are opting in.

Only 300,000 customers opted to pay the levy during Dell's last financial year, which ended in February, said Tod Arbogast, the company's director of sustainable business. ed.z.: A few bucks, that low? Hmm. Dell should just automagically include the fee and be done with it "with every purchase, you are planting climate leveling wonderful and pretty green trees! What's not to like?" and etc some marketspeak. Skip the voluntary part..this is the computer biz, route around the cheapskates.. it would be interesting to be able to do a stealth poll of all their customers to see how "green" they claim to be. Just for fun. I bet the results would be a lot higher than 1% claiming to be green.