As they continue to deliberate inject CO2 into our drinks, Coca-Cola gallantly fights trace amounts of atmospheric CO2

Green consumerism can avert climate disaster, say top firms | Politics | guardian.co.uk

Sir Terry Leahy, the chief executive of Tesco, told the conference that combating climate change was now the number one priority of his company, and announced that his multibillion-pound business would be zero-carbon by 2050. "Survival is the issue, not just for our business, but the entire planet," he said.

The president of Coca-Cola, Muhtar Kent, warned politicians: "Act now or you will fail, and so will the world. Politicians need to think like businesses and think about the long term." He claimed that consumers now put the environment at the top of their priorities in all of its customer surveys, including in developing countries such as Brazil and Mexico.
...
Kent said Coca-Cola's surveys suggested that as much as 70% of future advertising would have an environmental focus, and his aim was to reduce by 40% the energy footprint of its 10m refrigerators across 206 countries.