Why Killing Kids in a Climate Change Ad Was the Right Thing to Do | Jim Edwards

10:10’s apology and retraction of a short film in which schoolchildren, famous footballers and the actress Gillian Anderson are blown to smithereens for not supporting the reduction of carbon emissions was exactly the wrong thing to do: The video (below) was both disgusting and hilarious, and the campaign should have thumbed its nose at its critics.
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The haters piled on in spades.

jim edwards

Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools.

[Record cold in Florida]

Monday, temperatures dipped to a record-setting 61 degrees. Previously, the record low for Monday was recorded at 62 degrees in 1976 and 1974.