Blue Is the New Green for Brands | Branding, Social Media, Digital Marketing | Sparxoo

Now, is the time for the next evolution of the green movement: blue.

No, color-coded cause movements are not as asinine as GW’s terror alert scheme. The blue movement broadens the scope of the green movement. It is about human awareness, including world peace, human rights, social and economic justice and a sustainable lifestyle, according to the movement’s website, thebluemovement.org. In essence, people are the focus of the blue movement.

S Korea’s president wins a UAE award for going green

"Climate change is undoubtedly the challenge of our times," The National quoted Lee saying.