Thursday, August 11, 2011

‘Climate Change’ … and ‘Global Warming’: The New Dirty Words
If the terms indeed are soiled, how best can significant action on climate change occur without invoking the planet-altering phenomena they were coined to describe?
...
[Dessler] “I agree that ‘climate’ has become a four-letter word in Washington. Because of this, the threat of climate change is not going to motivate any big policy actions by the U.S. government anytime in the near future.
...If we have a few more years of the unpleasant weather like 2011, minds might start changing pretty quickly.”
...
[Attorney Jim Marston is director of the Environmental Defense Fund’s energy program] The fact that it was 105 degrees in Austin [yesterday] makes it impossible to totally ignore the fact that something’s happening with the climate.
...
[Dave Roberts] The most crucial problem for advocates of climate-energy action is that climate change has become a “divisive and partisan” issue, which “creates intensity among opponents” of action, but “doesn’t activate supporters at all,” Roberts said.

Foes of climate action have been more successful with their communications strategies because they rigorously repeat their messages
...
The issue will remain intensely divisive, and climate-action advocates can only prevail through “repetition of our own,” he said. “That means Obama doesn’t have to make it his central message. He can focus on green jobs or whatever, but he needs to say, every time he shows up in front of the American people, climate change is [screwing] up our weather and it’s going to get worse and worse and we’ve got to do something about it. He just has to say that over and over again. It’s that repetition from every responsible public official that is the only hope for fighting back.”

1 comment:

Anonymous said...

Say it often enough and people begin to believe it.

Say it often enough and people begin to believe it.

Say it often enough and people begin to believe it.

Say it often enough and people begin to believe it is the truth.