Travel Emissions Reporting: We don't care
January 2009 - Any emerging practice naturally starts off in the minority. About six in seven organizations responding to Procurement.travel's "State Of The Practice" survey of mostly U.S. firms are not measuring greenhouse gas emissions from business travel. That includes four of every five companies that spend more than $5 million on travel and entertainment expenses.ABC7.com Green Content - Global Green’s Pre-Oscar Party 2009 draws on star power
Moreover, 72 percent of the polled travel decision-makers who said their organizations were not measuring the pollutants also said they had no plans to do so in the next couple years. That included 63 percent of companies spending more than $5 million on T&E and 61 percent of those spending more than $60 million.
Global Green USA President and CEO Matt Petersen (pictured second from left above) recently spoke with GreenRightNow.com about deploying Hollywood greens in the battle against climate change. And while it’s true that a handful of non-greens have dismissed Hollywood’s enviro-involvement as trendy - or worse, self-aggrandizing - most people would agree that mixing celebritydom with environmentalism is a wholly organic a recipe. As natural as granola. The stars have the platform, environmental leaders have the message.
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Clearly, the campaign has had some impact. Reams of Hollywood royalty now tool around town in fuel-efficient autos (whether directly inspired by Global Green or not). In fact, driving green has become almost de rigueur in Los Angeles’ hallowed hills and canyons.
But is that enough to stem global warming’s tide? And is the Hollywood green movement having any real impact?
“I think that, collectively, it is raising awareness,” Petersen says. “It’s a cumulative impact. .. and we’ve had a great, a very positive, response. The science is growing, the urgency is clear.”
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