Monday, January 03, 2011

2010 in review: The year climate coverage 'fell off the map.' — The Daily Climate
Drexel University professor Robert Brulle has analyzed nightly network news since the 1980s. Last year's climate coverage was so miniscule, he said, that he's doubting his data.

"I can't believe it's this little. In the U.S., it's just gone off the map," he said. "It's pretty clear we're back to 2004, 2005 levels."
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"The cycle of media interest in climate change has run its course, and this story is no longer considered newsworthy," Brulle said.
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New York-based Bloomberg News was a notable exception, one of the only major outlets to churn out more climate stories in 2010, jumping to 332 pieces last year versus 270 in '09.
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And there remain a cadre of dedicated reporters churning out stories: DailyClimate's archives show 66 reporters wrote more than 30 stories apiece over the course of the year.

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