EuropeanVoice blog - Rebranding the climate fight
Has ‘climate' become a dirty word? This is the question being asked this morning here at the ‘Visions for a World You Like' campaign at London City Hall.Twitter / RogerHarrabin: An EU official tells me past ...
With global attention focused on the economic crisis and a certain level of fatigue setting in when it comes to warnings about climate change, how can policy makers get the public back on side?
The point of this new EU communication campaign is to help citizens understand exactly what the climate change problem is and what they and their governments can do to help. But is the very fact that the Commission is launching a campaign like this now an acknowledgement that climate is so far off the public radar it has almost been forgotten?
Climate commissioner Connie Hedegaard acknowledged this morning that “climate has fallen nearly off the agenda.” But she said while the dialogue has been subdued, the effects of climate change have not – pointing to the adverse weather events this summer including the drought in the United States.
Hedegaard said the campaign is an attempt to relaunch the debate, “to create a positive narrative around climate".
An EU official tells me past messages have been "a bit too much doomngloom". Downside of the campaign is the title... #worldulike. Uggh
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1 comment:
As there is no emprical/observational evidence that CO2 drives climate, the claim that CO2 emissions cause adverse climate events is completely bogus. This is the dying cry of the failed CAGW religion, of which Ms Hedegaard and the EU are members.
Until they can produce causal evidence of the link, bureaucrats and politicians have no business whatsoever enacting hugely expensive 'green' policy and regulation. To claim it's precautionary mitigation is also bogus, as there's no evidence that the cost will provide the benefit.
What Ms Hedegaard failes to understand is that climate has fallen off the agenda for a very good reason, there's nothing man can do to change it.
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